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Creating Brand Cool : Brand Distinction in the Online Marketplace
In this intriguing blend of branding how-to and business memoir, an industry pioneer presents the thought process and tools to create a successful Ecommerce business by developing a distinct emotional attraction to a brand, beyond individual product offerings. Leveraging her 26 years of experience in online marketing and branding, Joan Abraham reveals the thought process behind successfully addressing today’s marketing challenge: clearly defining the business’s brand essence using its owned social media channels to personalize the full character of the brand.Creating Brand Cool addresses the importance of developing a unique state of being that personally resonates with today’s consumer.Abraham energizes the creative and strategic thinking for attracting and maintaining brand loyalty when the competition is a click away. Appealing to branding and social media marketing professionals, as well as students in these fields, this book is a primer for building an online community and distinguishing a brand from the competition.It is relevant to all types of business, from small businesses to globally recognized brands.
Price: 32.99 £ | Shipping*: 0.00 £ -
Buying & Selling Online (E-Commerce) Training Course
Course Description Over the past 25 years, the commercial landscape has undergone a seismic shift. Rather than relying on bricks-and-mortar stores and offices for revenues, businesses are increasingly using the internet to generate sales. In this course, you will discover the history of e-commerce, its current role in the commercial landscape, and its broader implications for society. You will learn about the technology that makes e-commerce possible, and what the future may hold. You will gain a practical insight into how consumers can make the most of e-commerce, how to get the best deals when buying goods and services online, and how you can use the internet to begin or expand your own business. You Will Learn: The history of e-commerce and what it means not only for the retail landscape but for society as a whole. How to navigate and use the most widely-used online retailers when buying goods and services. How to sell products and services online – whatever you want to sell, there is an online platform to meet your needs. Why your business may benefit from an online store, and how to set up a shop that will boost your revenue. The advantages of running an internet-based business, and practical considerations to bear in mind when starting out. How online sellers make money by promoting other people’s products and services, and how you can generate income as an affiliate marketer. How businesses use internet-based advertising to promote their products and services online. How to offer freelance services via the internet, and how to work with online freelancers. How to keep yourself safe when buying and selling online. The future of e-commerce, and the trends that look set to continue in the coming years. Benefits Of Taking This Course You will learn how individuals and businesses use the internet as a means of exchanging money, goods and services. You will know how to find the best deals online, and how to shop safely and securely. You will discover how to sell your own products and services online, and how to supplement income from a bricks-and-mortar business with e-commerce. Your knowledge will stand you in good stead for business roles that demand modern commercial awareness. You can study from any location with an internet connection. Learn the material at any time and at your own pace. Lifetime access to the course – no deadlines. Obtain a recognised certification when completing the course, which will improve your career prospects. Who can take the course?Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course. What is the structure of the course?The course is broken down into 10 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience. Where / when can I study the course?You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move! Is there a test at the end of the course?Once you have completed all modules there is a multiple choice test. The questions will be on a range of topics found within the modules. The test, like the course, is online and can be taken a time and location of your choosing. What is the pass mark for the final test?The pass mark for the test is 70%. If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course. When will I receive my certificate?Once you have completed your test you can log in to your account and download/print your certificate any time you need it.How long does it take to complete the course?We estimate that the course will take about 12 hours to complete in total, plus an additional 30 minutes for the end of course test. Course Content Module 1: An Introduction To E-Commerce Module 2: The Most Popular Platforms For Buying andamp; Selling Material Goods Module 3: The Most Popular Platforms For Buying andamp; Selling Digital Goods andamp; Services Module 4: How To Find The Best Deals Online Module 5: Creating An Internet Store For Your Business Module 6: How To Promote Products andamp; Services Online Via Advertising Module 7: Selling Other People’s Products andamp; Services Via Affiliate Marketing Module 8: Buying andamp; Selling Freelance Work Online Module 9: Security andamp; Safety Issues To Consider When Buying andamp; Selling Online Module 10: Current andamp; Future Trends In E-Commerce Course Detail Course Access: Lifetime Exams Included: Yes Compatibility: All major devices and browsers Need to train your Team? Contact Us for Discounts on Multiple Subscription Purchases.
Price: 29.00 £ | Shipping*: £ -
Haskell - Global (Marketplace)
A Trade Haskell Global in very good condition with only a small mark to one of the lugs (as pictured) on Forest Green Sailcloth Strap.. All Marketplace watches have been serviced, reconditioned and come with a Certificate of Authenticity and a new 12-month warranty.. Serial number: 0075. Grade - Very good. Box - Yes. Manual - Yes
Price: 399.00 € | Shipping*: € -
Haskell - Global (Marketplace)
A Trade Haskell Global in very good condition with no visual marks to the case on Charcoal Soft Grain Leather Strap.. All Marketplace watches have been serviced, reconditioned and come with a Certificate of Authenticity and a new 12-month warranty.. Serial number: 0086. Grade - Very good. Box - Yes. Manual - Yes
Price: 399.00 € | Shipping*: €
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What is better: Retail trade or wholesale and foreign trade?
The choice between retail trade and wholesale and foreign trade depends on various factors such as business goals, target market, and resources. Retail trade involves selling products directly to consumers, allowing for higher profit margins but requiring more marketing efforts. On the other hand, wholesale and foreign trade involve selling products in bulk to other businesses or overseas markets, offering lower profit margins but potentially higher sales volume. Ultimately, the better option would depend on the specific needs and objectives of the business.
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What is better: Retail trade or Wholesale and Foreign trade?
The answer to whether retail trade or wholesale and foreign trade is better depends on various factors such as the specific business goals, target market, and resources available. Retail trade involves selling products directly to consumers, allowing for higher profit margins but also requiring more marketing and customer service efforts. On the other hand, wholesale and foreign trade involve selling products in bulk to other businesses or overseas markets, offering the potential for larger sales volumes but with lower profit margins. Ultimately, the best choice would depend on the individual business's strengths, market opportunities, and long-term objectives.
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What is the difference between online commerce and retail commerce?
Online commerce refers to the buying and selling of goods and services over the internet, while retail commerce refers to the traditional brick-and-mortar stores where customers can physically visit and make purchases. Online commerce offers the convenience of shopping from anywhere at any time, while retail commerce provides the opportunity for customers to see, touch, and try products before making a purchase. Online commerce often involves lower overhead costs and can reach a wider audience, while retail commerce provides a more personalized and immediate shopping experience.
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Can one become wealthy through wholesale and retail trade?
Yes, one can become wealthy through wholesale and retail trade. By buying goods in bulk at a lower price and selling them at a higher price to consumers, individuals can generate significant profits. Successful wholesale and retail businesses can scale up and expand, leading to increased revenue and wealth accumulation over time. However, it requires strategic planning, market knowledge, and effective management to succeed in this competitive industry.
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E-Commerce Business through Social Media Marketing : Simple Steps to Start your E-Commerce Brand/Company through Facebook and Instagram Marketing
Are you confused about what kind of marketing strategy you should invest in?,Do you also have a limited marketing budget and want to spend it wisely?,If answers to the above questions are YES, I have found a really wise way to spend your limited marketing budget and, in return, gain a really impressive marketing method through social media. The use of social media platforms to interact with your audience in order to develop your brand, boost sales, and drive website traffic is known as social media marketing. Publishing excellent content, listening to and interacting with your followers, evaluating your outcomes, and executing social advertising are all part of this process. Over time, the idea of social media marketing has changed. The primary aim of utilizing social media platforms a few years ago was to increase website traffic. It has evolved into much more than simply a platform for content distribution.Social media marketing gives you access to tools and strategies that make it simple to reach out to a new audience. You may utilize material on Facebook and other social media sites to interact with prospective customers and warm them up. While it may be difficult to attract people's attention, interesting material can help you stand out. Rethink your perception of social media marketing as only about selling and advertising. To create long-term connections, successful businesses interact and engage with their social media consumers.In this book, you will learn about the following topics in detail:Basic Understanding of Ecommerce,How to Build Your Own Ecommerce Business?,What is Ecommerce Marketing?,How can You Market Your Ecommerce Business through Facebook and Instagram?,So, do not waste your time and get this book now!!!
Price: 18.99 £ | Shipping*: 3.99 £ -
Haskell - Global 0042 (Marketplace)
A Trade Haskell Global in very good condition with light marks to case on Charcoal Soft Grain Leather Strap.. All Marketplace watches have been serviced, reconditioned and come with a Certificate of Authenticity and a new 12-month warranty.. Grade - Very good. Box - Yes. Manual - Yes
Price: 299.00 € | Shipping*: € -
Haskell - Global 0031 (Marketplace)
An ex-review piece Haskell Global 0031 in mint condition, with almost no sign of wear whatsoever, on Charcoal Soft Grain Leather Strap.. All Marketplace watches have been serviced, reconditioned and come with a Certificate of Authenticity and a new 12-month warranty.. Grade - Mint. Box - Yes. Manual - Yes
Price: 499.00 € | Shipping*: € -
Shoplifter! : New Retail Architecture and Brand Spaces
Price: 50.00 £ | Shipping*: 0.00 £
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What is the difference between retail and wholesale trade?
Retail trade involves the sale of goods or services to the end consumer, typically in small quantities and at a higher price. It is the final step in the distribution chain before the product reaches the consumer. Wholesale trade, on the other hand, involves the sale of goods or services in large quantities to retailers, businesses, or other institutions at a lower price. Wholesale trade occurs before the goods reach the retail level and is often done in bulk. In summary, retail trade focuses on selling to individual consumers, while wholesale trade focuses on selling to businesses and retailers in larger quantities.
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What is better: Retail merchant or wholesale and foreign trade?
The choice between retail merchant and wholesale and foreign trade depends on individual preferences and business goals. Retail merchant may be better for those who prefer direct interaction with customers and have a smaller scale operation. On the other hand, wholesale and foreign trade can offer higher profit margins and the opportunity to reach a larger market. Ultimately, the better option will depend on factors such as target market, resources, and business strategy.
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What are own-brand cosmetic products?
Own-brand cosmetic products are beauty products that are created and sold under a retailer's own label or brand name. These products are typically manufactured by third-party suppliers but are marketed and sold exclusively by the retailer. Own-brand cosmetics are often more affordable than well-known brands, making them a popular choice for budget-conscious consumers. These products can range from makeup, skincare, haircare, and other beauty items.
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Do you value brand name products?
As an AI, I do not have personal preferences or values. However, many people value brand name products for their perceived quality, reputation, and status. Brand name products often come with a higher price tag, but some people are willing to pay extra for the assurance of quality and the prestige associated with the brand. Others may prioritize value and opt for generic or store-brand products. Ultimately, the value placed on brand name products varies from person to person.
* All prices are inclusive of VAT and, if applicable, plus shipping costs. The offer information is based on the details provided by the respective shop and is updated through automated processes. Real-time updates do not occur, so deviations can occur in individual cases.